At Gamel Clodin, we believe technology is more than just an add-on, it’s a driver of meaningful change. And fashion goes beyond aesthetics; it’s about reimagining how clothing is designed, produced, and experienced. Technology, when applied thoughtfully, has the power to enhance every step of the fashion journey—from sustainable sourcing to seamless shopping and innovative recycling. For us, fashion should not only make you feel good; it should do good for the planet too.

Our journey began with a frustration: unreliable tailoring that left people disappointed and disconnected from the clothing meant to represent them. That inconvenience uncovered a deeper issue—not just inefficiencies in local tailoring but the massive waste and environmental harm caused by the fashion industry

We exist to change that. We create African-inspired fashion that is accessible, reliable, and sustainably made. Our commitment to sustainability isn’t just about materials; it’s about purposeful production and transforming waste into opportunity. From our limited-edition collections that prioritize quality over mass production to our innovative project turning fabric cut-offs into eco-friendly bricks —proving that fashion waste doesn’t belong in landfills; it belongs in sustainable cities.

But it doesn’t stop there. We are exploring digital innovations to optimize production, reduce carbon footprints, and make sustainable fashion even more accessible. We envision a world where African fashion leads in both design and environmental impact—a world where every garment tells a story of culture, creativity, and conscious choice